Most marketers know how much editorial link building and publicity can boost search engine optimisation (SEO). In fact, the SEO benefits of publicity in major web media are so significant that many clients mainly deal with Epicent to obtain online mentions that improve Google rankings. This applies, for instance, to a number of web shops.
The greatest effect is achieved through publicity that contains active links. Therefore, our journalists always integrate relevant deep links in the individual press kits. In addition, we provide follow-up via outreach to the media initially running online mentions without active links. Do not hesitate to get in touch for further information.