ChainRelations, the Epicent PR concept for chains, ensures extensive editorial exposure for nationwide chains. Nationally, regionally, and locally based on each individual branch.
As a chain, you also have an enormous potential for editorial exposure in local and regional media in all areas covered by branches. Such media are very susceptible to consumer material, your commercial yield being substantial since readers relate the articles directly to the local branch.
Thus, the way is short from influence to purchase.
The basis will be a generic, national press kit which is initially distributed to relevant nationwide media. Hereafter, the material is adapted for distribution in each individual local area.
Thanks to through strong working relationships with both national, regional and local media, Epicent creates optimum exposure. While doing so, we ensure great traction and value for money.
Please contact us to book a presentation where we can inspire you with a number of interesting cases and examples.